Reell (Latin.) (pronounced "ray-el" or "real") ~traditional and authentic: prepared or made in a traditional or authentic way, rather than being mass-produced or artificial. ~fair, genuine, honest, real, reasonable, solid, straight. REELL DNM- ESTABLISHED IN EUROPE IN 1997 STARTED WITH THE SIMPLE IDEA TO CREATE FUNCTIONALLY DESIGNED BAGGY PANTS THAT FEATURE 3 CHARACTERISTICS : QUALITY, COMFORT AND STYLE. SINCE THEN THIS BASIC IDEA HAS DEVELOPED INTO A PAN EUROPEAN DENIM BRAND WHO’S MISSION IS TO CREATE NEW AUTHENTIC PRODUCTS WITH A CLEAN DESIGN AND AN UNOBTRUSIVE STYLE. IT FINDS INSPIRATION FROM YOUNG URBAN COMMUNITIES, EXTREME SPORTS, MUSIC AND ART. IN LINE WITH THIS, A SKATETEAM AND SEVERAL MUSICIANS ARE SPONSERED. Keep it clean !